TASCAM started as TEAC Corporation’s professional audio equipment sales company in 1971, with its name standing for TEAC AUDIO SYSTEM COMPANY OF AMERICA. TASCAM has been bringing innovation to the world with leading technology of the time such as reel to reel MTRs, cassette tape MTRs, DTRS, digital mixers, etc. Nowadays, TASCAM supports the sound related industry; from TV/Radio broadcasting systems to recording studios, concert halls, conference rooms, academic facilities, commercial facilities, theaters, internet broadcasting systems, and music productions.

 

 

TASCAM's catchphrase "Sound.Thinking." implies a brand that seriously faces, prefers, and thinks about every “sound”of society such as recording/playback, voice, music, etc.

*"Sound" has the meaning "firm and solid". It implies the effort and thinking "steadily" "with the feet on the ground".

 

 

Comments from Mr. Yuji Hanabusa, TEAC CORPORATION President & CEO

“Since its birth in 1971, TASCAM has supported the people involved in the recording and playback industry around the world, and has contributed greatly to the culture related to sound. I believe the pride of being professionals in recording and playback is TASCAM’s main resource of growth, and also a great responsibility to maintain. In this time, while developing the new catchphrase "Sound. Thinking.", we reviewed TASCAM’s core value as a brand. TASCAM will continue working on its finest quality and durability to fulfill the needs and maximize the performance of people dealing with recording and playback scenes all over the world. In addition, we will provide total solutions related to sound, which only TASCAM can deliver. So please keep looking forward to the future of TASCAM.”